Welcome back to our back-to-basics series for the SMB marketer... our adjusted “how to” (or perhaps” how not to”) handle the essentials now that 2017 is well underway. This time we’re taking a look at too-often ignored weapon in your arsenal – Client/Customer Testimonials and how to use them in the social world. Let’s go…
I’m happy I’m not a turkey. Especially around this time. There seems to be a lot of turkeys showing their head this year. Some of those self professed "big birds" feel they know everything and have to weigh in with their opinion without even being asked. And it’s very easy to be “eaten” alive under all the false hoods that prevail in today’s society of instant social gratification.
How do you reach potential customers?
Have you ever turned on the radio, maybe tuned into 105.5 Triple M in Madison, at just the right time as a favorite piece of music plays? Does it instantly bring to mind memories, thoughts, maybe of a person, or a place, perhaps even transporting you emotionally to a different time?