Milwaukee Marketing Results

MUSIC: The Great Communicator

Posted by Jim Morales on Sep 27, 2016 1:19:00 PM

Have you ever turned on the radio, maybe tuned into 105.5 Triple M in Madison, at just the right time as a favorite piece of music plays? Does it instantly bring to mind memories, thoughts, maybe of a person, or a place, perhaps even transporting you emotionally to a different time?

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Topics: Music, advertising

Of Course: Or... How I Learned to Stop Worrying and Love Meetings

Posted by Robert Jarzen on Sep 8, 2016 12:33:00 PM

Jane’s Addiction said it best, although admittedly, they may not have been writing "of course" about meetings when they said: “...it’s a sensation not unlike slapping your own face.”

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Topics: business blogging, writing

The Mic Drop Heard ‘Round The World

Posted by Jim Morales on Aug 23, 2016 11:13:00 AM

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Topics: marketing

No Freaking Way

Posted by Jim Morales on Aug 18, 2016 3:40:00 PM

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Topics: marketing

The Myth of "Testing"

Posted by Jim Morales on Aug 16, 2016 3:04:00 PM

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Topics: marketing

Millennial Madness Redux

Posted by Jim Morales on Jul 15, 2016 3:44:00 PM

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Topics: marketing

Millennial Madness

Posted by Jim Morales on Jul 11, 2016 3:28:00 PM

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Topics: marketing

The Other Shoe Drops

Posted by Jim Morales on Jun 30, 2016 10:39:00 AM

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Topics: marketing

Facebook Drops the Hammer

Posted by Jim Morales on Jun 19, 2016 11:00:00 PM

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Topics: social media

The Train Has Already Left The Station

Posted by Robert Jarzen on May 11, 2016 9:00:00 AM

Track 9 ¾. It’s a magical track. But if you hit the brick wall, you ‘aint going anywhere.

Today, the track is video. More than ever. And the brick wall is your lazy behind refusing to get with the program. Let’s be honest here: Unless you are incorporating video into your online communications your message is likely to be pushed aside in favor of one from someone who is making it happen visually.

Recent studies predict that by 2017, 74 percent of all Internet traffic will be video. Are you going to get on the right track or are you going to hit that wall?

It’s not magic. Even Muggles can get it done.

62 percent of all Google Universal Searches include videos.

Think about this: Do people want to read the manual or do they want to watch a quick video? And then, once you have that video, why not talk about it in your radio and drive traffic to see it? Combining video with radio is like riding the Japanese Shinkansen bullet train to success.

Video is 50 times more likely to get organic page ranks in Google than plain text results.

And…

Video has 41 percent higher click-through rate than plain text.

So what’s holding back local businesses from breaking down our door and signing up for video? Maybe these three misconceptions:

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Need Help?

Entercom Milwaukee provides digital and traditional on-air advertising products to help businesses and organizations reach precise audiences in a cost-effective and measurable manner. Doing that requires a well-thought-out plan and we excel in helping our clients identify an appropriate strategy and then execute using tactics that make sense. All of which sounds terribly expensive, but it doesn’t have to be.

We help businesses create customized advertising campaigns that produce new customers and reinforce relationships with existing customers. We help you reach beyond the scope of traditional broadcast advertising to attract and activate customers in new, exciting and trackable ways.

Our online advertising products have the ability to:
1) Enhance your overall brand awareness
2) Stimulate sales activity
3) Collect and aggregate customer data

Entercom digital advertising products include:
  • Lead Generation
  • Search Engine Optimization & Marketing
  • Reputation Management
  • Direct to Consumer Email marketing
  • Custom Video Marketing tools
  • Website Construction & Maintenance
All of which can be reinforced by giving you access to Southeast Wisconsin’s largest and most affluent audience. To find out how you can reach the passionate fans of our dominant brands through powerful and efficient on-air and digital advertising, just give us a holler and let's see how we can help you grow.

Jim "Mo" Morales
Director of Integrated Sales & Marketing
Entercom Milwaukee
11800 W. Grange Ave. Hales Corners, WI 53130
414-448-2140
mo@entercom.com
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